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The April 2023 Print-On-Demand Trends Report offers a clear picture of how the month of April is full of exciting holidays and opportunities to create fun products and campaigns. From Easter celebrations to Earth Day, the potential for unique product/marketing ideas is abundant. With the right products and campaigns, your business can leverage these special days to reach more customers and engage with their existing audience.
To maximize the impact of your April holiday product/marketing ideas, make sure you have a clear understanding of who your target market is and how they celebrate each holiday. It’s also important to create products that tie into the sentiment of the holiday and that are relevant to your audience.
Easter is the perfect time to create products that celebrate life and new beginnings. This diverse holiday offers a unique opportunity to captivate a wide array of customers from various religions and cultures. Moreover, the holiday is closely associated with colors such as pink, yellow, and purple; making it easy to create products that are visually appealing and help to spread the message of Easter.
Consider developing custom hoodies, mugs, and home décor items e.g. ceramic ornaments related to Easter with designs like eggs, bunnies, chicks, and blooming flowers. You can also offer product bundles of chocolate eggs or gift baskets themed around Easter. With print-on-demand technology, you can create products in various sizes and colors quickly and cost-effectively.
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Hoodies:
Ceramic Mug:
Ceramic Ornaments:
Now that you have the perfect products created, it’s time to start marketing them. Send an email campaign to your existing customers and potential customers about the Easter-themed products you’re offering.
Additionally, create a dedicated page on your website or blog for the Easter collection so that people can easily find your products.
Utilize social media platforms to spread the word and engage with your followers. Invite them to share the Easter-themed products they created using your platform, or run a contest where customers can win one of your special Easter packages.
-“Share your Easter creations for a chance to win!”
-“Create the perfect Easter gift with our print-on-demand products.”
-“Join us to celebrate Easter with our unique collection of custom products.”
National Siblings Day is the perfect opportunity for businesses to promote products and campaigns focused on celebrating siblings. People are often looking for gifts to show their appreciation for their brothers and sisters, so it’s important to create products that reflect this sentiment. This holiday also gives you the chance to engage with your customers in a fun and meaningful way.
Create custom carded jewelry, phone cases, and photo tiles that feature inspirational quotes and meaningful messages celebrating siblinghood. You can also offer product bundles such as matching jewelry sets, personalized mugs, or t-shirts with a special message on them.
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Carded Jewelry:
Phone Case:
Three different styles of cases to choose from; slim case, tough case, and Flexi case.
-It’s made of impact-resistant polycarbonate material.
-Has clear and open ports for charging cables
–It has a dual-layer case for extra durability
–The inner layer has a TPU liner and the outer layer is made of impact-resistant polycarbonate material for protection.
-Also has clear and open ports for charging cables.
-Slim but protective
-It is clear
-The design will be printed on the back, but the sides are clear to show off the original color of the phone.
-Made of impact-resistant polycarbonate material and has clear, open ports for charging cables.
Photo tile:
Create a special promotion to celebrate National Siblings Day. Offer discounts on custom-carded jewelry, phone cases, and photo tiles. You can also offer a special package deal for bundles of gifts that customers can buy for their siblings.
Advertise your product across social media platforms by creating an engaging campaign that highlights the importance of having a sibling and all the joy they bring. Ask customers to share stories, photos, and videos of them with their siblings to build excitement around your campaign.
-“Show us your sibling love by posting a photo with your brother or sister and tagging it with #NationalSiblingsDay”
-“Tag 3 friends and their siblings in this post for a chance to win our National Siblings Day bundle!”
-“Let’s celebrate National Siblings Day – purchase one of our special bundles today!”
Tax Day is a reminder for businesses to ensure their finances are in order and that they’re taking advantage of any tax deductions they may qualify for. While it might not seem like an ideal day to promote your brand, you can use this holiday as an opportunity to engage with your customers and remind them of the importance of managing their finances.
The perfect product for this holiday is a custom journal and/or a budgeting book to remind customers of the importance of tax planning. You can also create custom checkbooks and portfolios featuring inspirational quotes or motivational messages about managing finances.
Journal details:
Promote the journal on social media to engage with your customers and remind them of the importance of tax planning.
Run a giveaway where customers can enter to win the custom journal.
In addition, team up with a financial advisor or accountant to create an online webinar about tax planning and budgeting. This could help your audience better understand how to manage their finances in the long run.
Finally, creating videos featuring successful entrepreneurs talking about the importance of budgeting and taxes will also encourage customers to invest in the journal and learn more about how to manage their finances.
-“Get your custom journal now!”
-“Learn how to plan for your taxes this April with our new journal!”
-“Join us for a free webinar about tax planning and budgeting!”
-“Get motivated with our collection of inspiring quotes about finances!”
Earth Day is a holiday dedicated to the environment and raising awareness about global sustainability. Now is the perfect moment to elevate eco-friendly products and motivate customers to participate in sustaining our planet.
Additionally, you can use this holiday as an opportunity to remind people of the importance of sustainability and how each and every one of us has an important role in protecting our environment.
Eco-friendly products are the perfect way to celebrate this important holiday. The perfect product for this holiday is a custom reusable travel tumbler or coffee mug with your brand logo on it.
You can also create an array of sustainable items such as tote bags. This products help remind customers of the importance of sustainability and reduce the amount of plastic and other disposables.
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Travel tumbler:
Tote bags:
-” Show your commitment and join the Earth Day movement!”
-” Shop now for eco-friendly products and make a difference!”
-” Join us in celebrating Earth Day by adopting sustainable practices.”
These are just some of the ideas you can use to leverage April holidays and create a marketing strategy that will engage your customers. It’s important to always keep in mind the holiday you’re celebrating as well as the product or service you’re offering to ensure that your promotion is successful. With some creativity, planning, and engaging content, you can easily generate buzz for your business during this exciting month.
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